Privacy policy

Privacy Policy – Brain & Spine Healthcare

This Privacy Policy explains how Brain & Spine Healthcare (“we”, “us”, or “our”) collects, uses, and shares your personal information when you visit or make a purchase from https://shop.brainspine.org/

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Personal Information We Collect

Device Information

When you visit our Site, we automatically collect certain information about your device, including:

• Web browser type

• IP address

• Time zone

• Cookies installed on your device

As you browse the Site, we also collect information about:

• Pages or products you view

• Referring websites or search terms

• How you interact with the Site

This information is referred to as “Device Information.”

Technologies Used

We collect Device Information using the following technologies:

• Cookies: Small data files stored on your device, often containing an anonymous unique identifier

• Log files: Track Site activity such as IP address, browser type, internet service provider, referring/exit pages, and timestamps

• Web beacons, pixels, and tags: Electronic files used to understand browsing behavior

Learn more about cookies at www.allaboutcookies.org.

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Order Information

When you make or attempt to make a purchase through the Site, we collect certain information, including:

• Name

• Billing address

• Shipping address

• Payment information

• Email address

• Phone number

This is referred to as “Order Information.”

When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

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How We Use Your Personal Information

We use Order Information to:

• Process and fulfill orders (including payments, shipping, invoices, and confirmations)

• Communicate with you regarding your order

• Screen orders for potential fraud or risk

• Provide you with product updates or promotional offers (based on your preferences)

We use Device Information to:

• Detect potential security risks or fraud

• Improve and optimize our Site

• Analyze customer behavior and site performance

• Evaluate the effectiveness of marketing and advertising campaigns

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Sharing Your Personal Information

We share your Personal Information with trusted third parties to help operate our business, including:

• Shopify: Our eCommerce platform

  • Shopify Privacy Policy

• Google Analytics: To understand how customers use the Site

  • Google Privacy Policy

  • Google Analytics Opt-Out

We may also share your Personal Information to:

• Comply with applicable laws and regulations

• Respond to lawful requests (e.g., court orders or subpoenas)

• Protect our rights, property, or safety

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Behavioral Advertising

We may use your Personal Information to provide targeted advertisements or marketing communications we believe may be relevant to you.

Learn more about targeted advertising here: Network Advertising Initiative (NAI)

You can opt out of targeted advertising using the following links:

• Facebook Ads

• Google Ads

• Bing Ads

You may also opt out via the Digital Advertising Alliance Opt-Out Portal.

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Do Not Track

Please note that we do not alter our Site’s data collection or usage practices when we receive a Do Not Track signal from your browser.

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Your Rights

If you are a resident of the European Economic Area (EEA), you have the right to:

• Access the personal information we hold about you

• Request correction, updates, or deletion of your personal data

To exercise these rights, please contact us using the details below.

Please note that your information may be transferred outside Europe, including to Pakistan, Canada, and the United States, for processing and storage.

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Data Retention

We retain your Order Information for our records unless and until you request that it be deleted, subject to legal and regulatory requirements.

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Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, operational requirements, or legal obligations. Updates will be posted on this page.

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Minors

The Site is not intended for individuals under the age of 18, and we do not knowingly collect personal information from children.

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Contact Us

For more information about our privacy practices, or if you have questions or complaints, please contact us:

📧 [email protected]
📍 Brain & Spine Healthcare, Pakistan