This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Brain & Spine Healthcare (https://jxkd71-jn.myshopify.com/).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about:

• the individual web pages or products you view
• what websites or search terms referred you to the Site

• how you interact with the Site

We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device that often include an anonymous unique identifier. Learn more at www.allaboutcookies.org.
• Log files: Track actions on the Site, collecting data such as IP address, browser type, Internet service provider, referring/exit pages, and timestamps.

• Web beacons, tags, and pixels: Electronic files used to record browsing behavior.

Additionally, when you make (or attempt to make) a purchase through the Site, we collect information such as:

• Name
• Billing address
• Shipping address
• Payment information
• Email address
• Phone number

We refer to this as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information that we collect to:

• Fulfill any orders placed through the Site (including processing payment information, shipping, and providing invoices/confirmations)
• Communicate with you
• Screen orders for potential risk or fraud
• Provide you with information or offers related to our products or services (in line with preferences you share with us)

We use Device Information to:

• Screen for potential risk and fraud (especially IP address)
• Improve and optimize our Site (for example, by generating analytics about customer browsing and interactions)
• Assess the success of our marketing and advertising campaigns

Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us operate our business:

• Shopify: We use Shopify to power our online store. Read more here: Shopify Privacy Policy.
• Google Analytics: We use it to understand customer behavior. Learn more here: Google Privacy Policy. Opt-out here: Google Analytics Opt-out.

We may also share your Personal Information to comply with laws, respond to lawful requests, or protect our rights.

Behavioral Advertising

We use your Personal Information to provide targeted ads and marketing communications. Learn more about targeted advertising here: NAI Guide.

You can opt out using these links:

• Facebook Ads
• Google Ads
• Bing Ads

You can also opt out at the Digital Advertising Alliance Opt-Out Portal.

Do Not Track

We do not alter our Site’s data collection practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you, and to request correction, updates, or deletion. To exercise these rights, please contact us (see details below).

Please note that your information will be processed to fulfill contracts with you and may be transferred outside of Europe, including to Pakistan, Canada, and the United States.

Data Retention

We maintain your Order Information for our records unless and until you ask us to delete it.

Changes

We may update this Privacy Policy from time to time to reflect changes in our practices, legal, or regulatory requirements.

Minors

The Site is not intended for individuals under the age of 13.

Contact Us

For more information about our privacy practices, questions, or complaints, please contact us:

📧 [[email protected]]
📍 Brain & Spine Healthcare, Pakistan